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June 2016

Why (almost) everyone in the motorcycle industry is unhappy

I can’t remember the last time I was around a group of people who work in the motorcycle industry, especially the motorcycle media, and heard happy, positive chatter. I understand why that is. In a growing industry, you can do an OK job and still prosper by winning a slice of a bigger pie. But […]

Don’t forget: Monday is Ride to Work Day

Don’t forget that Monday is Ride to Work Day. Personally, I think it’s a great idea to ride your motorcycle to work every day. But if you only do it sometimes, make sure Monday is one of those times. When you’re in the minority, as motorcyclists are in the U.S. traffic stream, it’s always a […]